Online Diamond Jewelry Shopping – Pros And Cons Of Virtual Inventory Models

Information Overload

Every consumer shopping for diamond jewelry is faced with endless diamond details and combination possibilities. In fact, if you are shopping online you may be seeing the exact same diamond on numerous web sites at different prices, or the identical picture of a ring offered by many merchants at varying price levels. The Internet, while offering consumers so many more choices with in-depth education, has also introduced the concept of “virtual” inventory for merchants. You only need a website, picture and database and just like that you are in business. The barriers to market entry are so low; the Internet is inundated with jewelry web sites to the tune of more than 600,000 online jewelry retailers!

False Branding

For loose diamonds what this means is that most online retailers are all selling the same diamonds. Think of it this way, there is one database where all “wholesale” diamond dealers list their inventory and a price, the online retailer gets a feed of that inventory and presents it on their web site with their mark-up. Thus to differentiate the product, the retailers have developed branding to create the illusion that it is different than what their competitor is offering, so when you see “Signature Collection” or “Premium Cut” realize this is only branding and should have no impact on the price for any given diamond with identical characteristics, the 4Cs are the 4Cs. If you’re planning to make an online purchase of fine quality jewelry, then the differentiating factor to look for is added value of service.

Mass Marketing, Mass Production

For diamond jewelry, virtual inventory is created when wholesale jewelry manufacturers create electronic catalogs and then give them to their retail partners. The retailer’s job is then to mass market the product as best they can; the only differentiator is price. I refer to this jewelry as “mass produced”, typically it is manufactured overseas in large quantities and the quality is typically much lower. And unfortunately like any industry this model is vulnerable to “bait-and-switch.” Consumers should beware of web sites that have limited detail about the product or are vague about the diamond quality, such as using ranges VS-SI or near colorless. In mass produced jewelry the diamond quality is usually very low (I2-I3) and actual metal alloys used can be suspect. Mass produced jewelry has a place in fashion, but has no real long term value. Fine quality jewelry is never mass produced.

Many brand name jewelry manufacturers are resisting the virtual inventory model because of the price dilution and susceptibility to “knock offs.” Shoppers need to beware of web sites with brand name claims that are not commonly available on the Internet.

Made-to-Order Virtual Inventories

Another kind of virtual inventory that is great for the consumer and is growing on the Internet is that of CAD design. This is where a real jeweler develops his/her designs on a CAD design system and renders an image of what the piece will look like. Watch a CAD design video demonstration to learn more. The consumer is able to modify the design if needed and the diamonds and gems are hand selected for highest quality, the precision of this approach results in a superior piece of jewelry.

This virtual inventory, made-to-order model is the most desirable for fine quality jewelry shoppers because they get the best of both worlds, high quality, service from a jeweler and the best price. This is the approach we use at Diamond Design Co.


As with any business model, there are pros and cons to “virtual” inventory. The benefits are obvious; better prices for shoppers due to price competition and lower overhead equals less mark-up. The downside of course is finding trustworthy merchants, sorting through the minutia can be daunting and sometimes frustrating in a crowded marketplace. You can start by eliminating the businesses that don’t offer a full range of services and/or are not jewelers, but just resellers of virtual inventory.

If you are shopping for a fine quality piece of jewelry online, my advice is this; if you merely shop on price then you will get what you pay for. A better approach is to develop a relationship with a merchant who you can trust, who can answer your questions about selecting the right diamond, and who can provide the services you need, like annual inspections, appraisals, and resizing or redesigns. Only companies with staff jewelers can do this well. For more information, learn how fine quality jewelry is made.

Virtual inventories are here to stay; the smart shopper will know how to choose the right online jewelry company and benefit from it.

Apple Mac Pro MQGG2LL/A Info – Everything Shoppers Need to Know About This 16GB-RAM Computer

For several years, the Mac Pro computers from Apple were stuck with the same boring aluminum case. It’s nice to see that the designs are starting to improve. The top-name company is now creating leaner, lighter and more streamlined machines. At just 9.9-inches tall and 6.6-inches in diameter, the Apple Mac Pro MQGG2LL/A can easily be placed in any workstation or home.

The system is powered by 16GB of RAM and an eight-core processor. Graphics power comes in the form of dual AMD FirePro cards (D700), each with 6GB of VRAM (GDDR5). It’s easy to connect to the internet, thanks to the superfast 802.11 ac Wi-Fi technology, with additional support for a-b-g-n wireless networks.

Traditionally, professional desktop computers have relied mostly on the CPU for computing power, but this is no longer the case due to the increase in GPU performance. Apple has engineered a powerful GPU architecture that includes not one – but TWO – AMD FirePro graphics cards. Play any game you want or stream any 3D multimedia – this computer can handle it.

You have more space to keep all of your data (videos, photos, documents, data, etc… ) stored for easy access. The MQGG2LL/A comes with 256GB of flash storage, which is upgradable to 512GB or even 1TB. PCIe-based flash storage ensures that all frequently visited data can be loaded very quickly and easily.

Apple Mac Pro MQGG2LL/A Connectivity

For connectivity, this Pro provides all of the connection options you need for integrating all of your resources. The 6 Thunderbolt 2 ports offer very fast data transfer rates at a capacity of up to 20GB per second.

Don’t worry about any hardware getting too hot: there are multiple heat sinks designed in the architecture to keep the internal components nice and cool. A single, large fan pulls the air upward through a bottom intake. Heat is absorbed at the center of the device as the air passes through the tower vertically, and carried out of the top. The impeller blades are backward-curved and efficiently draw air in as it spins. Since there are fewer revolutions with the propeller spins, the Apple Mac Pro MQGG2LL/A is a relatively quiet machine.

There is room to expand the memory if the 16GB isn’t enough. The PC has a capacity that supports up to 64GB. You can add on more memory as your need for it increases. For most users, 16GB is more than enough for doing just about any task.

You may see the price tag and wonder if this machine is worth investing in. Thankfully, there are Apple Mac Pro MQGG2LL/A discount offers available to make it more affordable for online shoppers.

Hopefully this Apple Mac Pro MQGG2LL/A review can you some ideas of everything you can expect with this PC. Just take the time to look over Apple coupons and discounts to learn about your savings options.

Secret Shopping Guide – 7 Tips to Be a Great Secret Shopper

Being a great secret shopper is simple, but that does not mean that it is easy. Secret shopping is a business, and successful secret shoppers are professionals who take their work seriously. The tips in this article will make you a great secret shopper and help you get more and better secret shopper jobs.

Doing these seven things will make you a better-and a more successful-secret shopper.

1. Do a great application. The information on the application will be all that the mystery shopping company knows about you. The more they know, the easier it is to match you to appropriate mystery shopper jobs. Answer every question completely and honestly. Provide a good writing sample with proper spelling, grammar and punctuation so they can see that you have the writing skills needed.

2. Be reliable. As many as 25% of secret shopper jobs accepted by shoppers are not completed and have to be reassigned. This creates lots of work for the companies as those jobs still have to be done, often at the last minute. If you take an assignment, do it on or before the due date.

3. Hone your writing skills. You do not have to be a great writer to be a great secret shopper, but you need solid writing skills. If you think your grammar and writing may not be up to par, take a business writing class at your local community college or keep a couple of good reference books on hand to check your writing.

4. Communicate. Do not hesitate to contact the mystery shopping company when you have questions about an assigned shop, or if something goes wrong before, during or after the shop. This is critical. Do not be embarrassed if you do not understand something or that you made a mistake. When you have a question or a problem, let the mystery shopping company know right away. They will appreciate it.

5. Read and follow the guidelines for the shop. The guidelines describe exactly what the client wants you to evaluate. Failing to follow the guidelines means that your shop may not be accepted and you will not be paid.

6. Complete the shop and the report on time. When you are offered a mystery shopper job you will know when it must be completed. There may be a range of days and times, or it may be very specific. In either case, put it on your calendar so you remember to do it before the deadline. Then do your report as soon as possible after your shop visit-the client needs the information while it is still fresh.

7. Be a pro. All of the tips in this article are about doing your best for your secret shopping clients. Mystery shopping companies have told me that only about 10% of their shoppers are excellent shoppers-people they know will always do their assignments reliably and correctly. Make it your goal to be one of the 10%. It is not always easy, but it is simple.

Knowing More About Shopsite Manager and Shopsite Pro

Shopsite Manager

It is an online store making system-allowing merchants to maintain and build catalog of products and items to sell on the internet. Shopsite software comprises tools for site building and management, traffic statistics and sales, online order fulfillment and secures encrypted transactions.

It is for the small to medium sized businesses that begins marketing and selling of the products on the internet, or who has a website, but wants to sell their products online. For the professional web designers, it decreases the task of maintaining websites, therefore, allowing them to concentrate only on designing. It allows the merchant to make small changes without the help of a designer and create a complete website without the knowledge of HTML.

ShopSite Manager has intuitive and simple interface and provides features analogous to high-end packages at a reasonable price. Instead of spending hours a day to keep sites content fresh, a user can spend only few minutes with it. It is easy to customize site using it.

It is much more than a web page editor as it keeps the sales and product information in the databases. For example, if there are any changes in the price of the product in the database, the changes will occur in other pages as well. It also integrates scripts into the site, like visitor statistics and shopping basket.


Management tools and Store Creation

24-hour editing: Changes can be during anytime of the day and instantaneously activated.
Cross-platform: All clients need is a standard browser. No extra plug- ins or software are required.
Easy Data Entry: It is easy to use- it is similar to normal browsing.
Immediate media upload: Add sounds, movies, graphics or other media material using the upload features in the Netscape Navigator.
Unlimited Shopper: it does not limit the no. of potential customers who may use, access or purchase from the internet.
Shopsite pro
It is an ultimate shopping cart solution for all the small and medium sized online businesses. Using this shopsite software, you have all the features required for an online store, including other additional tools to make your store better. With all these facilities, it is affordable and easy to use.
It comprises of a built in HTML Editor so that you may edit text like product description. It automatically creates product information and store pages using your own custom templates or built in theme. There are different options for the products you want to sell, from selling digital products to offering product options pull down and bulk discounts. It allows you to offer incentives and promotions, with built in support for gift certificates, coupons, reward programs and more.
The customer registration feature of Shopsite pro allows the potential customers to save time when they return to place more order. Additionally, they can view prior orders or participate in various incentive programs such as special registered coupons for customers or rewards overtime.
It is easy to accept payments through Shopsite pro. You can accept payments by using online payment services such as Google Checkout or PayPal or from other payment gateways.